Ideal Experience of Parking Lots
Methods of Contextual Research
1/18/23 – 3/15/23
The Ideal Experience of Parking Lots is just that: the framework for the ideal experience of parking, as it relates to parking lots. This is a research project adhering to LEXTANT® methodology.
Process
To view the full process, please click here.
Icon
We developed an icon to use in the course of our research: an illegally parked car with a boot. It's styled upon SCAD's mascot: Art T. Bee.


Cultural Probe
Our second method of data collection was a cultural probe: a social experiment of sorts. We asked 11 participants to take 1 of 6 model cars and park it; participants were asked a series of 7 questions based upon their process and choice of spot.


Affinitization
Our group affinitized 2032 data points into 10 key insights that we used to develop our framework(s). It was as chaotic as it looks.



Client Magazine
The magazine for a hypothetical client to use for finding a design solution for the ideal experience of parking lots.

© 2026 JONATHAN WHITE